TL;DR; Elite status, hero ships, and free XP are not as worthwhile as they should be and thus will reduce income for the game.
I enjoy the game tremendously and have bought both founders packs, not because I thought they were good values, but because I wanted to support the game. However, the cost of free XP is prohibitively expensive, the bonus from elite status is too low, and the benefits for elite status seem lackluster.
If I look at my standard purchase which is $20 that will get me 2500 GP. So I'm spending $1/125GP I'm getting. This means that t4 modules will cost somewhere between $3-$6/ea to unlock. Given the # of modules on a ship and the dubious use of some of these modules this is far to expensive for me to want to spend money on.
I haven't done the math on elite status, but overall it seems like it's only giving me a 10% boost or there abouts. My elite status is going to expire in 10 days and once it does I'll compare my total non-elite to my total elite for approximately the same score and see what elite is actually getting me, but it really seems like the battle bonus far exceeds the elite bonus.
Hero ships do not seem to grant a decent credit increase, nor given the price of free xp does it make me want to spend $$ on converting XP. Given that I have no real incentive to buy any additional hero ships, nor really use any of the ones I've already bought once I've unlocked the sister ship in the same tier. That plus the module layout of hero ships is static, and of very dubious use. The Triton, for instance, is hot garbage IMHO.
I would propose a few changes to get people like me to open up their wallets: